Eldercare Resources
The Eldercare Resource Articles above are written to help you understand the need for and the process of planning for long term care.
There are four key steps to successful long term care planning.
1. Knowledge & Preparation
2. Proper Funding
3. Using Long Term Care Professionals
4.Creating a Personal Care Plan and Choosing a Care Coordinator
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Write a Strong Sales Message
There are two things you need to do in order to have an effective sales page: You need to write a strong sales message, and you need to minimize the perception of risk.

Good marketing writing is serious business. It demands an in depth understanding of your customers, their needs, and how your business meets those needs. Once gathered, this knowledge serves as the foundation. The hard work, the process, preparation and process come next. Keep revising and rewriting, strive to transcend the obvious, experiment with various approaches and request honest feedback from others. Soon you'll be developing effective marketing materials that get the results you deserve.

A good sales presentation has a strong and clear message; there is no room for ambiguous statements or changing opinions. This will result in confused clients and confused clients will not buy.

A clear structure is an absolute necessity for a strong sales presentation. Three stages should be recognisable: a beginning, a middle section and an end. Furthermore, at the beginning of the presentation, one should be making clear what points will be dealt with and how they connect to each other. A smart salesperson also shows the connections during the presentation itself, looks ahead and summarises the important points as a conclusion.

Of course, a message and a structure do not make a complete presentation. Strong content is essential for a winning presentation.

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Importance of having a Compelling About Me (Us) section. One of the most important pages on a site is the about me page. When someone comes to your sales page for the first time the chances are they are going to check out the about me section. If you appear to be friendly, experienced, and helpful, your visitors will be more likely to call you for help.

 about the FlCPC

The Florida Care Planning Council is dedicated to helping families recognize the need for long term care planning and to helping implement that planning.

Integrity, honesty, and a genuine concern for those who are in need of (or may need) long term care are at the heart of our services.